AI outbound campaigns

Follow up leads.
Free up your team.

AI agents that call your leads, qualify interest and arrange the next step. Work through your list without your team repeating the same first conversation.

Your lead list. Your questions. Your rules for the next step.

Four reasons to make the call.Swipe to explore
Explore four outbound campaign use cases
01 / NORTHLINEIllustrative example

Old leads. New conversations.

Property enquiries

Start with

Enquiries that never became viewings

AI asks

Are you still looking, and what would suit you?

Next step

Qualify interest and offer a viewing

Work the leads you already paid to find.

02 / ASTERIllustrative example

Follow up while it matters.

New enquiries

Start with

A new web enquiry added to your campaign

AI asks

What do you need, and when are you looking to start?

Next step

Book a consultation or pass to the team

Web-form automation needs an agreed lead feed.

03 / FORGEIllustrative example

Stay ahead of the renewal.

Service renewals

Start with

Customers due a service or renewal

AI asks

Would you like to arrange the next visit?

Next step

Check connected availability and book

Keep routine follow-up off your team’s to-do list.

04 / HALOIllustrative example

Give every quote a next step.

Quote follow-up

Start with

Quotes still waiting for a decision

AI asks

Any questions, or would another time suit you?

Next step

Record the outcome and arrange follow-up

Your team knows who is ready to talk.

Less chasing. More qualified conversations.

Automate the call.
Keep the next step clear.

A dialler saves the work of dialling. An AI agent handles the first conversation too, so your team can focus on people ready to talk.

Your dispositions

Clear outcomes.
Useful next steps.

Define the outcomes that matter to your campaign. AI classifies the conversation; your team can review and correct it.

  • InterestedReady for team follow-up
  • Appointment agreedBooking outcome logged
  • Call back laterSchedule a callback
  • Not interestedClose the lead
  • Do not callSuppress the number

Example dispositions. Bookings and live transfers use configured agent actions; dispositions guide the follow-up.

01 / PREPARE

Bring the context.

Import a CSV list. Map names and custom fields so the agent knows why it’s calling.

02 / CONTROL

Set the pace.

Choose calling hours, concurrency and retries. Apply account-wide opt-outs and pause the campaign when needed.

03 / FOLLOW THROUGH

Act on the outcome.

Set callbacks, stop completed leads and send configured follow-ups. Keep the call history in one place.

Less repetitive work. A clearer cost comparison.

Reduce time spent on first questions and routine follow-up. Compare agent, calling and integration costs with the staff time that work takes today.

Compare your workflow
Connector Studio

A call that updates
the rest of your business.

Connector Studio gives inbound and outbound agents approved actions in your CRM, calendar or own API. Book the slot, log the call or create the follow-up task.

Explore three configured Connector Studio workflows
THE CONVERSATION

“Tuesday morning works for me.”

From an agreed time to a confirmed event.

  1. 01
    ReadCheck live calendar availability
  2. 02
    ConfirmAgree the slot with the caller
  3. 03
    ActCreate the calendar event
Configured actions. A result your team can use.
THE CONVERSATION

“Please ask the team to call me back.”

The next step, where your team already works.

  1. 01
    ReadFind the right contact record
  2. 02
    ActRecord the call and create a task
  3. 03
    ContinueReturn the outcome to the agent
Configured actions. A result your team can use.
THE CONVERSATION

“Yes, please arrange the next service.”

Turn a renewal call into a scheduled job.

  1. 01
    CaptureConfirm the customer and service
  2. 02
    Look upCheck your system for available slots
  3. 03
    ActCreate the job after confirmation
Configured actions. A result your team can use.

Illustrative workflows. Actions use your approved connections and permissions.

CRM notes and tasks. Calendar bookings. Scheduled jobs. Team alerts.

Bring us the system you use.

Use a reviewed template or configure a compatible HTTPS API. Reuse it across outbound agents, inbound agents and call flows.

Let’s connect it
Call Intelligence

See what lands.
Fix what doesn’t.

See which questions or objections stall a conversation. Use the evidence to improve your agent’s approach.

Call Intelligence is an optional enabled service. Your team reviews and publishes changes.

01 / FIND

Find recurring objections.

Search transcripts. Track phrases, topics and objections across analysed calls.

02 / REVIEW

Check your qualifying questions.

Review calls against your own QA checklist, with evidence and promised next steps.

03 / REFINE

Improve the next campaign.

Use coaching suggestions to refine the instructions and call journey. You decide what goes live.

Before your first campaign.

Can it call someone as soon as they fill in our web form?

New-enquiry follow-up is a useful fit, but the feed from your form or CRM needs agreeing with us. Campaigns currently accept CSV imports and contacts added in the portal; an instant form-to-call connection is not included by default. Calling still follows your campaign hours, capacity and opt-outs.

How is this different from a predictive dialler?

A predictive dialler connects answered calls to your staff. With an AI campaign, the agent handles the conversation: asks your questions, checks interest and completes configured actions. Bring people in for the calls that need them.

What could we save compared with staff making the calls?

The opportunity is less staff time spent repeating first questions, chasing responses and logging routine follow-up. The saving depends on your volumes, call length and workflow. We’ll compare the full agent, calling and integration costs with your current process.

Can we set our own dispositions?

Yes. Define outcomes such as interested, booked, callback or not interested. AI classifies the completed conversation against your definitions. Outcomes can stop a lead, schedule a retry or callback, or add the number to the account-wide do-not-call list. Your team can correct the result.

Can the agent use our own systems?

Yes. Configure approved CRM, calendar and booking actions, or a compatible HTTPS API, in Connector Studio. We agree the permissions and actions before launch. A CRM action does not automatically import CRM leads into the dialler.

Can we sell outbound AI under our own brand?

Yes. Offer reactivation, qualification or renewal campaigns as part of your Call Platform service. Start with a reseller account or your own dedicated platform, then agree the customer workflow, integrations and usage. Explore the partner programme.

Which leads need a conversation?

Show us your current follow-up process. We’ll help you work out where AI fits.

Talk about your campaign